Casio G-Shock DW9052-1BCG Sport Watch for Men

G-Shock, the ultimate tough watch, was born from a developer's dream of "creating a watch that never breaks." Guided by a "Triple 10" development concept, the design teams sought a watch with 10-meter free-fall endurance, 10-bar water resistance and a 10-year battery life. At a time when watches were commonly believed to be breakable items, G-Shock's development represented a challenge to conventional thinking.

The structural development and parts improvement for G-Shock took approximately two years, during which the number of experimental prototypes built for endurance testing reached over 200. After a long, hard process of trial and error, a shock resistant structure that overturned traditional notions about watches was finally realized through breakthrough thinking, including the ideas of a hollow-structured case, all-directional protective covering and the use of cushioning material to protect critical parts.

Casio entered the wristwatch market in November 1974, at a time when the industry had just discovered digital technology. As a company with cutting-edge electronic technology developed for pocket calculators, Casio entered this field confident that it could develop timepieces that would lead the market.

Today, Casio is focusing its efforts on solar-powered radio-controlled watches. The built-in solar battery eliminates the nuisance of replacing batteries, while atomic timekeeping means users never have to reset the time. Recently, Casio has also launched a series of Bluetooth watches that sync to the user's cell phone to automatically update the time. Casio is always striving to move time forward.

As for the product details, the item features a shock resistant, 200-meter water resistant design with an electro-luminescent backlight that provides afterglow. It also includes a 1/100 second stopwatch, countdown alarm, and auto-repeat function. The watch face is protected by a mineral crystal.

In summary, G-Shock's revolutionary design and Casio's innovative approach to timekeeping have made the brand a leader in the watch industry. The latest G-Shock model embodies the company's commitment to creating watches that are built to last and packed with advanced features, cementing its reputation as the ultimate tough watch.

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